It matters more than you may realise. In fact, it can have a marked impact on the appeal of your institution or organisation. What are we talking about? Furniture!
In an environment where competition amongst higher education institutions is fiercer than ever, enrollment is declining, and increasing financial challenges – seemingly small things like the look and appearance of your higher education institution can make a big difference to your student recruitment efforts.
That’s why the savviest universities, colleges, and institutes are putting serious thought and effort into selecting furniture that provides maximum appeal to prospective students.
A perfect example of an institute making these kinds of efforts is BIMM…
About BIMM
Nestled within the heart of Bristol city centre, the BIMM Institute is part of BIMM University – the UK and Europe’s leading provider of creative industries education, focusing predominantly on music and music-related subjects.
As such, it’s a creative space that needs inspiring furniture!
No one with a creative bent wants to study in a drab, dreary environment, after all. So, with that in mind, the BIMM Institute turned to Rosehill – providing a brief for beautiful, attractive seating that also wouldn’t break the Institute’s bank.
How Rosehill helped BIMM purchase the perfect seating
Here’s how the BIMM Institute’s Principal, Hannah Phipps, described the situation:
“The furniture in our old building was getting on a bit and didn’t fit with our new vision for a place of learning that can also function as a social and creative hub – tatty old school chairs were not really the vibe!
We researched a lot of different chair options and settled on the Grafton model because it was super comfortable, durable, versatile (different models for different uses), and customisable with lots of different finishes.
This meant we could have a consistent look throughout the building without having to stick to one colour.
Kitting out a whole new four storey building meant working with lots of different suppliers, and we found Rosehill to be genuinely the best – speedy, communicative and friendly. Definitely our go-to supplier and we have recommended them across our university group for future developments”.
About the Grafton Stacking Chair
As you’ve just read, the Grafton comes with some high-praise attached. But, what makes it so praise-worthy?
Let’s begin with the back and seat. As Hannah described earlier, the Grafton is “super comfortable”. That’s thanks to its distinctive injection-moulded mesh backrest, which provides both flexibility and breathability for comfort.
The back and seat of the chair also feature a waterfall edge. This further adds to the Grafton’s comfort-factor.
Where even more comfort is required, the Grafton can also be easily upgraded to include an upholstered seat. Perfect!
Despite being so comfortable, the Grafton retains a sharp, contemporary look, with a stylish silhouette and modern stance. In other words, it combines the best of both worlds, looking and feeling great.
Institutes, universities, and colleges typically include many multi-use spaces, such as halls, music rooms, common areas – and as such, require furniture which can be easily moved and stored.
The Grafton ticks both of those boxes. The standard four leg model will stack up to eight high, whilst the upholstered version will stack up to six high. You can also specify the Grafton with castor wheels, making it even easier to move about.
Another point that Hannah raised earlier is the sheer variety that the Grafton range encompasses. For example, the Grafton is available as:
- A standard four leg chair.
- Four leg chair with castors.
- Chair with a task base.
- Chair with a task base and tablet.
- Sled base chair.
That’s an impressive variety of chair types – and to further echo Hannah’s point – means you can furnish an entire building with the Grafton, whilst maintaining a consistent look and feel.
The variety doesn’t end at the chair types, either. The Grafton is also available in an impressive array of colours and frame finishes – so it’s easy to select chairs that’ll complement your building’s decor and finish, or even your brand colours.
It’s not often we say this at Rosehill, but the Grafton can pretty much do it all!
The Grafton at a glance:
- 15-year warranty (1-year warranty on castors).
- Made in the UK.
- Certified EN 16139: 2013 (Test Level 1). This means the Grafton has been tested for strength, durability, and safety.
- Certified Indoor Advantage™ Gold. This means the Grafton supports indoor air quality and meets strict emissions limits for volatile organic compounds (VOCs).
- Eco-friendly. The seat and back of the Grafton is made from 100% recycled polypropylene.
The Grafton is perfect for use in:
- Education establishments of all kinds – schools, sixth forms, colleges, universities, institutes.
- Adult learning centres and training centres.
- Cultural institutions of all kinds – libraries, museums, galleries.
- Church and community halls.
- Co-working spaces and breakout areas.
- Offices.
You may also want:
Be like BIMM and choose the Grafton for your building!
Whether you’re an education institution, cultural institution, business or community-focused organisation, the Grafton is likely to meet your needs for durable, good-looking, robust and great value chairs.
Here at Rosehill we understand that buying new furniture can be a big investment, so we’re happy to provide advice, information, and support to help you select furniture that perfectly meets your needs.
For a free consultation on your requirements, speak to the Rosehill team today on 0161 485 1717 or email: sales@rosehill.co.uk.
Explore Rosehill’s huge range of seating now
For more commercial and contract furniture buying guides, information and advice, read the Rosehill blog…
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